A one-page brief for a nano creator Story

Long briefs are how small brands get ignored. A nano creator will do a clear 15-minute job. They will not produce a commercial. Write like a person.

Send only this

• The product, in one sentence, and who it is for.
• The offer: what the viewer gets if they tap.
• Their personal link and their personal code.
• The line that must be visible: the ad label (Paid partnership, or PUBLICIDAD / PUBLI where that is the local rule) and the code.
• Format: 2–4 Story frames, product in real light, link sticker on the last frame, pin the same code if a Reel is part of the bundle.
• What you do not want: a script to read word for word, a fake before/after, a claim you cannot prove.
• Deadline and the screenshot you need after: views and link taps.

Pay like you want a second one

Agree the fee before they post. Pay when the screenshot lands, not “when we see sales.” Creators talk. Slow pay is how a niche roster dies.

If you want usage rights to run their clip as an ad, say so and pay for it. Do not lift the Story into ads because it performed.